Last Updated: March 6, 2025

BSH HOME APPLIANCES LIMITED WEBSITE PRIVACY POLICY STATEMENT

Table of Contents

1. General

2. Protection of Personal Data / Protection of Privacy

3. The categories of Personal Data that BSH may have collected about you

4. The categories of sources from which Personal Data is collected.

5. Why do we process Personal Data?

6. How we disclose Personal Data?

7. Duration of storage of your Personal Information

8. Security Measures

9. Links to other Websites

10. Children’s Privacy

11. International Data Transfer

12. User Privacy Rights

13. Contact Us about this Privacy Policy

14. Trademark Rights

1. General

BSH Home Appliances Ltd. and its affiliates (“BSH”, “we”, “us”) would like to thank you for visiting its websites and showing interest in its company and our products. This privacy policy applies to www.bosch-home.ca, www.thermador.ca, www.gaggenau.com, and www.home-connect.com (collectively the “Websites”). Please note that not all features provided in this privacy policy are applicable to all these websites.

2. Protection of Personal Data / Protection of privacy

Protecting the security and privacy of your personal data is important to us. Therefore we conduct our business in compliance with the applicable laws regarding protection of personal data and protection of privacy. This Privacy Policy is intended to describe our practices regarding information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual (collectively “Personal Data.”) Please see below for details on what type of Personal Data is collected by BSH, how BSH uses Personal Data and with whom we share the information.

3. The categories of Personal Data that BSH may have collected about you:

a. Identifiers such as name, postal address, phone number, email address, and other similar identifies.

b. Commercial information from orders, such as invoices for products purchased from BSH, invoices for BSH service technician visits, purchase history for products purchased from BSH, or BSH service visit technician history.

c. Internet Activity.

d.Survey information (e.g. customer satisfaction surveys, marketing surveys).

e. Product reviews and product questions and answers (Q&As) on our websites.

f. Geolocation data (only if you decide to opt-in and enable the location feature on our “Find your dealer” webpage in order to find the nearest dealer to you).

4. The categories of sources from which Personal Data is collected.

A. Personal Data You Provide to Us

On our Websites, we will not collect any Personal Data about you unless you voluntarily choose to provide that information to us. You can use all the areas of our Websites that are not access-protected without disclosing your identity. When you contact us, submit orders for products, submit orders for BSH service technician visits, submit product registrations, submit online user account registration (not Home Connect), register for newsletter or other marketing communications, participate in sweepstakes, contests, surveys, visit our showrooms, submit for rebate programs, request product brochures, participate in one of our pre-purchase package offerings (e.g. our kitchen planning tool), provide product reviews and product questions and answers (Q&As) on our Websites, or apply for job opportunities with us, we collect one or more categories of Personal Information described above.

B. Indirectly Collected from You (Automatically Collected Data) & from Third Party Sources

Software used on the Websites collects Internet or other electronic network activity information that may, alone or in combination with other information, constitute Personal Data:

a. Log Data

Whenever you visit our Websites, your Internet browser automatically transmits information to our web server (so-called protocol data) for technical reasons. We store some of this information in log files, such as:

  • Date of the access
  • Time of the access
  • URL of the referring website
  • retrieved file
  • transferred data volume
  • Browser type and version
  • operating system
  • IP address (anonymized)

As a general rule, we only analyze log data in order to eliminate malfunctions in the operation of our Websites or to clarify security incidents. We store this log data without time limitation. Also, in order to rectify faults or to preserve evidence in the event of security incidents, it may sometimes be necessary for us to collect additional Personal Data together with the log data in order to remedy faults or preserve evidence relating to security incidents. We delete this data once the fault has been remedied or the security incident has been conclusively clarified, or the purpose of processing has ceased to apply for other reasons. In the event of a security incident, we will transmit log data to the investigating authorities on a case-by-case basis, to the extent permitted. We always store log data separately from other data collected that relates to the use of our website.

b. Cookies

We use cookies on our Websites. Cookies are small text files that may be stored on your device when visiting one of our Websites. Cookies may utilize various tracking technologies, such as pixel technology. Cookies provides us with information relating to your use and your interactions with our Websites that may be helpful for us in order to improve our Websites, analyze Website usage, and enhance your browsing experience on our Websites. Also, certain cookies, which we refer to as Marketing cookies, allow us to deliver digital advertisements that may be of interest to you.

When you first visit our Websites, you are presented with a cookie banner that gives you the option to consent to all cookies by clicking an “Accept All” button, or customize your cookie preferences by clicking “Customize Cookies.” If you do not provide consent, then non-Essential cookies will not be activated. Please note that Essential cookies cannot be turned off because they are required for basic functionality of our site.

Please note that certain cookies, such as Performance, Marketing, and Other cookies (see examples below), may monitor, record, and/or transmit information about your use and interaction with our Websites. Additionally, information generated about your use and interaction with our Websites may be transmitted to our vendors and may be stored on the respective server of our vendors. If you do not prefer such cookies that may monitor, record, and/or transmit information about your use and interaction with our Websites, then please visit the Cookies Setting located at the bottom banner of this Website, de-select all non-Essential cookies, and click “Save + Exit.”

Please note that your cookie setting selections only apply to the browser you were using and only for the device you were using at the time you made the cookie setting selection for each specific Website. If you access from other browsers or devices, you will also need to make the cookie setting selections on each browser and device for each specific Website.

i. Essential Cookies

We use Essential Cookies to provide basic website operations. They are primarily used to enable our website to respond to your requests (e.g., navigating between different pages on the website, enabling a user shopping cart or user account management), facilitate website security, and other basic website functions. These cookies are required for the basic functioning of the website and will always remain active. It is generally possible to use our Websites without non-Essential cookies. Google cookies for Google Fonts, Maps, and reCAPTCHA features are examples of Essential cookies on our Websites:

a) Google Fonts, Maps, reCAPTCHA:

This site uses so-called web fonts of the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA for the uniform display of fonts. When you access a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly. For this purpose, the browser you are using has to connect to the servers of Google. This informs Google that our Websites was accessed via your IP address. Your computer will use a standard font if your browser does not support web fonts.

One feature available to you as a user of our Websites is a map showing BSH locations worldwide. We use Google Maps to display this map. Google Maps is a service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. For the use of the functions of Google Maps it is necessary to store your IP address.

We also use Google Maps to enable the location feature on our “Find your dealer” webpage in order to locate your nearest dealer. In order to enable this location feature, you must decide to opt-in by clicking “Allow” when prompted on our “Find your dealer” webpage. Alternatively, you can decide to locate your nearest dealer on our “Find your dealer” webpage by manually entering your address.

In certain cases, we use the reCAPTCHA service of the company Google LLC to ensure appropriate data security for the use of contact forms. This enables us to differentiate between inputs made by a natural person and those made fraudulently by machine or automated processing. The service includes the sending of the IP address and if necessary other data required by Google for the reCAPTCHA service to Google.

For these services the information is usually transmitted to a server of Google LLC in the USA and saved there. You can find details on how Personal Data is processed by Google via the following link:https://policies.google.com/privacy.

ii. Marketing Cookies

Marketing cookies are used to identify your preferences across different websites to permit us and our advertising partners to deliver ads more tailored to you and your interests. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website in order to understand your interests and this information is shared with other organizations such as advertisers to deliver relevant ads on other websites.

We may use Marketing cookies to run (and improve) our digital marketing campaigns on our Websites, as well as to track the conversation rate of a particular digital marketing campaign. Our Websites may utilize marketing cookies, such as pixels from various providers such as Google and Facebook (also currently known as Meta) to run and improve our digital marketing campaigns, and track the conversation rate of such digital marketing campaigns.

iii. Performance and Other Cookies

We may use Performance cookies to collect information about visitors’ usage on Website and are used to help us enhance your browsing experience on our Website, improve our Websites in general, analyzing Website usage, and measure statistical reach.

We may use other cookies to provide other functionalities on our Websites, such as, for example, chat functions to ask questions with one of our BSH customer service representatives. For more information on such cookies and tools, please see below.

a) Adobe Analytics and Adobe Experience Platform Launch

In order to carry out marketing and market research and tailor our Websites (and potentially newsletters) appropriately, we use Adobe Analytics cookies and/or JavaScript to collect and process usage data relating to your visit to our Websites and your use of links in the newsletter (if applicable). Your usage data is collected and a usage profile is generated from this data using a cookie ID. The Adobe Experience Platform Launch cookie is a platform tool needed to launch the Adobe Analytics cookie on our Websites. Another words, without the Adobe Experience Platform Launch cookie, it is not technically feasible to launch the Adobe Analytics cookie.

We use the Adobe Analytics service provided by Adobe Systems Software Ireland Ltd., 4-6 Riverwalk, Citywest Business Park, Dublin 24, Ireland (“Adobe”) to collect the usage data and generate the usage profiles. The information relating to your use of our Websites is transferred to Adobe servers, analyzed and solely returned to us as aggregated data. This data allows us to identify trends in how the Websites is generally used. We do not combine the resultant usage profiles with your name or any other Personal Data, such as your e-mail address. Opt-out: Please use Adobe’s opt-out website if you wish to prevent your usage data being collected. You can find information about how Adobe Analytics cookies work and the opt-out option via the following link: http://www.adobe.com/privacy/opt-out.html

b) Adjust

Our Websites and Home Connect app uses the tracking technology “Adjust”, a service provided by Adjust GmbH, Saarbrücker Str. 37A, 10405 Berlin, Germany ("Adjust"). For more information about their product and privacy policy, please visit: https://www.adjust.com/privacy-policy/. When you follow the links provided via our Websites and then launch the Home Connect app after downloading it from the respective app-store, Adjust processes install and event data such as the website you started the download from. This helps us understand how our users are interacting with those links and to optimize and analyze our app attribution model. For such analysis, Adjust uses your mobile identifier like IDFA or Google Play Services ID, and your pseudonymized (hashed) IP- and possibly MAC address. Adjust also tracks your usage frequency of the Home Connect app. If you do not want to be tracked by Adjust, you can choose at the start of the Home Connect app if you allow tracking or not. If you choose not to be tracked, even if the link on the Websites is used, you will not be tracked.

c) Mouseflow

In order to help us design our Websites appropriately, we may collect usage data relating to your visit to our Websites using analytics cookies and other technologies. As part of this, we record the mouse movements and clicks of randomly selected users of our website. Your IP address is anonymized as a matter of course. The resultant log of your use of our Websites is randomly analyzed so that we can derive potential improvements for our Websites from it.

We use service provider Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark for the purpose of collecting this usage data.

We do not combine the resultant usage profiles with Personal Data about you, such as your e-mail address.

Opt-out: Please use Mouseflow’s opt-out website via the following link if you wish to prevent this usage data being collected: https://mouseflow.com/opt-out

d) Optimizely

In order to optimize the user experience, so-called A/B and multivariate tests are carried out from time to time on this website. This means that the person using our website is presented with a different version of the website from the original (e.g. with changed design and content). Comparing the test versions lets us know which version of our website is preferred by users. When Optimizely is used, the only information relating to you that is processed relates to browser details not identifying you. We do not conflate the usage profiles resulting from this with your name or any other details that could disclose your identity, such as your e-mail address.

This service is provided by Optimizely Inc. (631 Howard Street, Suite 100, San Francisco, CA 94105, United States) on our behalf. Cookies are used for this purpose, which are sent and stored on an Optimizely server.

Opt-out: To deactivate Optimizely you can follow the instructions at https://www.optimizely.com/legal/opt-out/.

e) Medallia Experience Orchestration Services

This website uses the software-as-a-service experience platform and related online services "Medallia Experience Orchestration" (the "Service") provided by Medallia, Inc., 6220 Stoneridge Mall Rd, Floor 2, Pleasanton, CA 9458, USA.

We use this Service to understand how our Website visitors interact with our Websites, on our product registration websites such as registerbosch.com and registerthermador.com and on our appliance package website such as one-two-free.com. Medallia provides us with statistical analysis in an anonymized, aggregated manner for this purpose. The Service also provides us with cross-device profiles (data) to help us learn more about the users of our website. We also use this Service as a marketing tool to display personalized information to you on our Websites and through email campaigns. Medallia processes this data on our behalf within the framework of a data protection agreement, in which we have agreed that our customers' data may only be processed on our instructions, may not be passed on to third parties and must be sufficiently technically protected. Information on this can be found with the following link: https://www.medallia.com/privacy-policy/.

We may provide a hashed version of the consumer email address or other non-sensitive information to the platform provider for the purposes of creating more personalized and meaningful experiences for the consumer such as more relevant advertisements across different channels including website and outbound communication. Medallia may use pixels, cookies, tracer tags or web beacons to report certain information about you which helps analyze interactions like visits to our sites and other websites and apps (such as web pages you visit and your response to ads) in order to measure the effectiveness of our marketing campaigns to deliver ads that are more relevant to you.

By providing your information to BSH, you consent to BSH using the personal information for the purpose outlined above.

f) Kore AI

While you are visiting our websites, you may learn more about our products and services via a Kore AI chat with one of our BSH customer service representatives and/or via automated means using Kore AI’s artificial intelligence platform. Your interaction with us via the Kore AI chat feature may be collected, recorded, and stored for customer service and quality control purposes. Prior to using the Kore AI chat feature, we will ask for and obtain your consent.

g) Meta

Facebook and Instagram including WhatsApp and Facebook messenger are provided by Meta Platforms, Inc., 1601 Willow Road, Menlo Park, CA 94025.

Meta is providing the following services:

  • Social media provider
  • Chat functionality via WhatsApp and Facebook Messenger
  • Facebook Pixels and Custom Audiences, where for Facebook Pixels and Custom Audiences, Meta processes your data in joint responsibility with us. We do not have access to your individual tracking data processed by Meta as Meta provides us with aggregated data only. We may share this aggregated data with third parties for marketing purposes. The essence of this contract is available here: https://www.facebook.com/legal/controller_addendum.
  • You can find information about Facebook ads and Facebook pixels with the following links: https://www.facebook.com/policy and https://www.facebook.com/business/help/651294705016616.
  • To prevent the collection of usage data, use the following link: https://www.facebook.com/policies/cookies/.
  • As a registered Facebook user, you can set what types of ads are displayed to you within Facebook using this link: https://www.facebook.com/settings/?tab=ads

b) Social Media Plugins

The Websites use social plugins (“plugins”) from social networks like Facebook (also currently known as Meta), Google+ and Twitter. The plugins are identified with the respective social media logo or the respective suffix.

If you visit a page on our Websites that contains such plugins, they are initially disabled. The plugins are not enabled until you click the button that is provided. By enabling the plugins, you establish the connection to the respective social network and declare your consent to the transmission of data to it. If you are logged into the social network, it can associate the visit with your social network account. If you press the respective button, the corresponding information is transmitted directly to the social network by your browser and stored there.

If you do not want a social network to collect data about you via our website, you have to log out of the social network before visiting our site.

To receive information about what Personal Data is collected from the respective social media provider in detail, how the Personal Data is processed and which data protection rights you have vis-à-vis the respective social media provider, please refer to the data protection notices of the respective social media provider:

i. Facebook (also currently known as Meta)

Our websites use social media plugins from Facebook. You will find an overview of the plugins from Facebook and their appearance here: https://developers.facebook.com/docs/plugins/?locale=en_EN; you will find information on data protection at Meta here: http://www.facebook.com/policy.

ii. Twitter

Our websites use social media plugins from X (formerly Twitter), by 1355 Market St, Suite 900, San Francisco, California 94103, USA. You will find an overview of the plugins from X Corp and their appearance here: https://developer.x.com/en; you will find information on data protection at Twitter here: https://twitter.com/en/privacy.

iii. Pinterest

Pinterest is a social network to visually share, and discover new interests, provided by Pinterest Inc, 651 Brannan Street, San Francisco, CA 94107, USA (“Pinterest”). These cookies allow users to share pictures via Pinterest / the "Pin It" button, and Pinterest can collect statistical information about usage of their service. You will find information on data protection at Pinterest here: https://policy.pinterest.com/en/privacy-policy.

iv. LinkedIn

LinkedIn is provided by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA (“Twitter”). You will find an overview of the plugins from LinkedIn and their appearance here: https://developer.linkedin.com/plugins; you will find information on data protection at LinkedIn here: https://www.linkedin.com/legal/privacy-policy.

v. YouTube

This site uses the video platform YouTube, which is provided by YouTube, LLC, 901 Cherry Ave. San Bruno, CA 94066, USA (“YouTube”). YouTube is a platform which allows the playback of audio and video files.

If you access a corresponding page of our site, the embedded YouTube player will establish a connection to YouTube so that the video or audio file can be transmitted and played. In the process, Personal Data may be transmitted to YouTube. We are not responsible for the processing of Personal Data by YouTube. Further information concerning the extent and purpose of the collected Personal Data, on the further processing and utilization of Personal Data by YouTube, on your rights and on your data protection options can be found in the privacy policy of YouTube.

vi. Instagram

Instagram is provided by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland (“Instagram”). You will find information on data protection at Instagram here: https://help.instagram.com/402411646841720.

c) Social Media Platforms

On the social media account provided by us via the social media platform, the social media platform grants us access to the following data categories:

• The social media platform grants us the ability to generate statistical analyses that provide information about the use of our social media account, such as how many times our social media account was viewed, or how many comments were posted in response to our postings on our social media account. The analyses visible to us do not allow us to individually view the usage behavior of individuals. We can only view aggregated data (such as number of likes, followers, etc.) that tells us about our audience and the use of our social media account. The data of the respective user on which the analyses are based are not transmitted to us.

• We can set a target audience to be reached for posts we make on our social media account. The setting is based on general parameters set by the social media platform (e.g. interests) that can be used to align our content with a specific audience. This target audience function does not allow us to address or identify individual persons. If you contact us directly via the social media platform or interact with us in any other way and consciously transmit Personal Data to us, we store and process this Personal Data for the purposes for which you transmitted it to us (e.g. requests for assistance, etc.

• We use this data exclusively for the purpose of making content on our social media account known to the target audience and to better understand and optimize the use of our social media account.

In addition, we cannot influence the data processing (for the provision of this data upstream) by the social media provider. Each social media platform operates according to its own Terms of Use and Privacy Policy.

5. Why do we Process Personal Data?

When you provide BSH with Personal Data, it is used for various business purposes, including

  • To manage and fulfill orders (including repair visit orders);
  • To fulfil or meet the reason you provided the information, such as responding to product or offer inquires; send your ordered products; confirm product registrations and booking showroom visits;
  • Marketing, analytical, and product development purposes, including distributing marketing materials and communications, promotions, newsletters, and information about special offers. When you subscribe to our newsletter and provide your email address, it will be used for marketing purposes including delivering relevant ads based on your interests and needs on third-party platforms such as Facebook;
  • Administering, maintaining, personalizing, and improving our websites, mobile applications, and/or services, including to authenticate users, process payments, provide requested services, provide optional additional services, to improve users’ experiences, and to develop new features, products, and/or services;
  • To evaluate customer satisfaction and to provide your product-related reviews, questions & answers (Q&As) and other product-related information on our Websites;
  • To respond to your interest in our products or where to purchase our products including contacting you and/or retail dealers regarding your interest in and purchase of our products;
  • To find the nearest dealer to you (only if you decide to opt-in and enable the location feature on our “Find your dealer” webpage in order to find the nearest dealer to you);
  • To evaluate your candidacy for the Thermador Design Counsel and the Thermador-IDS Diversity in Design Pipeline scholarship program;
  • To maintain the safety, security, and integrity of our websites, including eliminating disruptions, managing security incidents, and protecting against, identifying, and preventing fraud and other unlawful activity, claims, and liabilities.
  • To comply with applicable legal requirements, industry standards, and our own policies.

6. How we disclose Personal Data?

a. Information Disclosed to With Our Service Providers

We work together with various service providers to create and run the Websites and provide the respective services. To the extent that we have bound these service providers to process data in line with strict instructions in their capacity as data processors on our behalf, any data processing activities undertaken by such providers shall not require your consent.

The service providers we have commissioned to create and run the Websites:

  • Service providers for hosting services
  • Service providers for programming services
  • Service providers for responding to customer inquiries, such as a chat function.

We transmit your data to other recipients where necessary to fulfil a contract with you or between you and the third party, where we have or the recipient has a legitimate interest in the disclosure of your data, or where you have given your consent to that transmission. These recipients include service providers and other companies within our corporate group. Furthermore, data may be transmitted to other recipients in the event that we are obliged to do so due to legal provisions or enforceable administrative or court orders.

Other recipients of your data are especially such service providers whose offers and services (third-party services) can be used in connection with the Websites or where the Websites enables access to such services.

b. Information Disclosed in Connection with Business Transactions

We may disclose Personal Data to a third party in the event of reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of all or any of our business, assets, or stock, including in connection with bankruptcy or similar proceedings.

c. Information Disclosed for Our Protection and the Protection of Others

We may disclose your Personal Data if legally required to do so, pursuant to a request from a governmental entity, or if we believe in good faith – after considering your privacy interests and other factors – that such action is necessary to:

  • 1) Conform to legal requirements or comply with legal processes (including subpoenas);
  • 2) Enforce or apply our terms of use and other agreements, including for billing and collections purposes;
  • 3) Protect our property rights, rights and safety or property, rights and safety of a third party, our affiliated companies, or the public in general; or
  • 4) Stop any activity that we consider illegal, unethical, or legally actionable.

d. Information Disclosed to Others in Accordance with Your Preferences

We may disclose such Personal Data to third parties if you consent to such disclosure.

For example, when configuring your profile, you may have the option to indicate that you would like to receive information about the opportunities, products or services of third parties.

e. What specific information do we disclose to third parties?

In the past 12 months, we have disclosed the following categories of Personal Data with the following categories of third parties for business purposes:

Category of Personal Data Category of Third Party to Whom Personal Data is Disclosed
Identifiers
Commercial Information
Internet activity information
Survey information
Product reviews and product questions and answers (Q&As) you voluntarily provide on our Websites.
Geolocation data (only if you decide to opt-in and enable the location feature on our “Find your dealer” webpage in order to find the nearest dealer to you).
Our affiliates.
Identifiers
Commercial Information
Internet activity information
Survey information
Product reviews and product questions and answers (Q&As) you voluntarily provide on our Websites.
Geolocation data (only if you decide to opt-in and enable the location feature on our “Find your dealer” webpage in order to find the nearest dealer to you).
Service providers.
Identifiers
Commercial Information
Internet activity information
Survey information
Product reviews and product questions and answers (Q&As) you voluntarily provide on our Websites.
Geolocation data (only if you decide to opt-in and enable the location feature on our “Find your dealer” webpage in order to find the nearest dealer to you).
Parties to a corporate transaction or proceedings.
Identifiers
Commercial Information
Internet activity information
Survey information
Product reviews and product questions and answers (Q&As) you voluntarily provide on our Websites.
Geolocation data (only if you decide to opt-in and enable the location feature on our “Find your dealer” webpage in order to find the nearest dealer to you).
Public authorities and legal proceedings.
Product reviews and product questions and answers (Q&As) you voluntarily provide on our Websites. Visitors to our Websites.
Identifiers Our retail dealers if you have expressed an interest to be contacted by one of our retail dealers regarding your interest in our products or where to purchase our products, such as through our website when you select “Contact Dealer” on one of our applicable product webpages, or when you visit one of our Experience & Design Center showrooms.

7. Duration of storage of your Personal Information

Your Personal Information will initially remain stored by BSH for as long as is necessary for the respective purpose of processing. If the purpose for processing is achieved or no longer applicable, BSH will continue to store your Personal Information to the extent that BSH is legally obligated to or entitled to store this data.

8. Security Measures

We take reasonable and appropriate technical and organizational measures to protect Personal Data from loss, misuse and unauthorized access, disclosure, alteration and destruction, taking into account the risks involved in the processing and the nature of the Personal Data. Please note that no method of transmitting Personal Data over the internet is completely secure and we therefore cannot guarantee the security of Personal Data during its transmission or its storage on our systems. Further, while we attempt to ensure the integrity and security of Personal Data, we cannot guarantee that our security measures will prevent third-parties such as so-called hackers from illegally obtaining access to Personal Data. We do not warrant or represent that Personal Information about you will be protected against, loss, misuse, or alteration by third parties.

9. Links to other Websites

Our Websites may contain links to other websites and incorporate content and services from other providers (e.g., YouTube, Meta, Google) that are not associated with BSH. These third parties may use cookies. After you click the link, we no longer have any influence over the collection, storage, use, processing, or protection of any personal information transmitted by clicking the link (such as IP address or URL of the page that contains the link). We are not responsible for the collection, storage, use, processing, protection, or disclosure of personal information by such third parties. This Privacy Policy does not apply to such third parties. Please familiarize yourself with the privacy notices they provide.

10. Children’s Privacy

We do not knowingly collect or use any personal data from online visitors under the age of eighteen. We do not knowingly allow visitors under the age of eighteen to participate in any promotions or contests made available on our websites from time to time. If we discover or are notified that we have collected personal information from a person under 18, we will delete that information from our systems.

11. International Data Transfer

BSH may transfer your personal data to its parent company in Germany, and to any worldwide affiliates when processing data. We may also transfer your data to a third party outside your country of origin.

If you are a Quebec resident, your personal information may be transferred outside of Quebec. For such transfers we take reasonable steps to ensure that your personal information is adequately safeguarded.

12. User Privacy Rights

Individuals located in Canada may have certain rights pursuant to Canadian Privacy Laws. Subject to certain exceptions and limitations, and depending upon the jurisdiction where you reside, such rights may include:

a) Right to Access & right to be informed: The right to be informed of the existence, use, and disclosure of your personal information, and to be provided with an account of the use that has been made or is being made of this information. The right to request access to a copy of the personal information we retain about you.

b) Right to data portability: The right to request, to receive a computerized personal information collected directly from you in a structured, commonly used technological format.

c) Right to request rectification: The right to challenge the accuracy and completeness of your personal information, and have it amended, updated or rectified as appropriate.

d) Right to withdraw consent: The right to withdraw your consent to the collection, use or disclosure of your personal information. However, doing so may preclude entitlement to particular services.

e) Right to request information on automated decisions: The right to request information when your personal information is being used to make a decision exclusively based on automated processing, without human intervention.

f) Right to make a complaint: The right to challenge BSH’s compliance with the applicable Canadian Privacy Laws.

Requesting deletion – you may request that we delete any Personal Information, as defined under PIPEDA, that we have collected from you, provided that we may retain Personal Information as authorized under applicable privacy legislation, including, but not limited to, retaining Personal Information necessary to provide our Services, detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, debug to identify and repair errors that impair our site, enable solely internal uses that are reasonably aligned with your expectations based on the your relationship with us, comply with a legal obligation or otherwise use your Personal Information, internally, in a lawful manner that is compatible with the context in which you provided it.

In order to submit a request, we will need to reasonably verify your identity. . If you have an account with us that is password-protected, we may verify your identity through our existing authentication practices for your account. If you do not have an account with us, we may request from you two or more data points of personal information to verify your identity.

If you are a member of a household making a request, you represent that you have the right to request information relating to said household. We may also individually verify all members of the household before responding to a request.

Please note that once you have submitted a request, we will send you a receipt, acknowledging your request, within 10 days. If, for some reason, you do not receive such a receipt within 10 days of your submitted request, please resubmit the privacy policy enquiry form as an error may have occurred.

13. Contact Us about This Privacy Policy

If you have any comments, suggestions, questions, or concerns, you may contact us by submitting the privacy policy enquiry form.

You may also direct a complaint concerning compliance with the Privacy Policy to our Privacy Officer. The complaint must be in writing. Within a reasonable time of receipt of the complaint, the Privacy Officer will conduct an investigation into the complaint. The format of this investigation will vary depending on the circumstances.

After the investigation into the complaint, we may take appropriate measures necessary to rectify the source of the complaint if it is necessarily required.

Within a reasonable time of conclusion of the investigation, the Privacy Officer will inform you either verbally or in writing, of the result of its investigation into your complaint and any appropriate measures we will take to rectify the source of the complaint if necessarily required.

Privacy Officer

Should you have any further questions around the use of your Personal Information, please contact the BSH Canada Privacy Officer by submitting the privacy policy enquiry form, or by mailing at BSH Canada Ltd., 6696 Financial Drive, unit 3, Mississauga Ontario L5N 7J6, tel. (905) 812-6097.

14. Trademark Rights

Unless otherwise specified, all trademarks on BSH websites are protected by proprietary rights. This applies in particular to Bosch, Home Connect brands, nameplates, corporate logos and emblems.

15. Copyright

Text, illustrations, graphics, sound, animations and videos, as well as their arrangement on BSH websites, are subject to copyright and other protective legislation.

The contents of these websites may not be copied, distributed, modified or made available to third parties for commercial purposes. Certain of the illustrations on the website are further subject to third party copyright.

If you believe any aspect of this site infringes your copyright, you may send written notice to BSH's designated copyright agent at the address given below. For proper processing by BSH, your notice must provide the following information:

1) A description of the copyrighted work that you claim has been infringed;

2) A description of where the material that you claim is infringing is located on this site;

3) Your name, address, telephone number and email address;

4) A statement by you that you have a good-faith belief that the disputed use is not authorized by the copyright owner, its agent or the law;

5) A statement by you, made under penalty of perjury, that the above information in your notice is accurate and that you are the owner of the copyright at issue or are authorized to act on the copyright owner's behalf; and

6) An electronic or physical signature of the person authorized to act on behalf of the owner of the copyright at issue.

BSH's designated copyright agent for notice of claims of copyright infringement on this site may be reached at the following address:

IP Department

BSH Home Appliances Corporation

100 Bosch Blvd

New Bern, NC 28562

Or by email: copyrights@bshg.com

Because there may be penalties for submitting notices in bad faith and/or which make false claims and/or which do not account for allowable uses of copyrighted material such as fair use, you may wish to consult an attorney before submitting a notice of alleged infringement.

© Copyright 2025 BSH Home Appliances Ltd. All Rights Reserved

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